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2-Year Blueprint for Organizations During and Post Covid-19

2020 has brought a new level of challenges for economies around the world, more like the climax of an impending recession brewing up throughout 2019. With the seemingly unending Covid-19 pandemic – individuals, organizations, nations – everyone is affected. A global demand slowdown is imminent, India has been experiencing it for quite some time now. […]

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New age media is helping young brands leapfrog large established brands

It is safe to say that traditional media is no longer effective on its own. In his book, Understanding New Media, Robert Logan refers to new media as digital media that is interactive, incorporates a two-way communication and involves some form of computing as opposed to old media such as telephone, radio and television. New […]

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