TVOY: The Green Tea Uprising

CASE STUDY TVOY The Green TeaUprising How TVOY is orchestrating the “breakup” of green tea drinkers with established brands and capturing discerning consumers Driving Innovation and Growth: Shammi Agarwal’s Vision​ Shammi Agarwal Director of the Pansari Group Driving Innovation and Growth:Shammi Agarwal’s Vision  Shammi Agarwal is driving the group’s rapid portfolio expansion by focusing on …

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